Speaker Profile

Bilzerian Nicole

Job TitleSVP, Head of Urban Marketing

Company NameInterscope Geffen A&M (USA)

About

With fourteen years of experience spanning across genres, Nicole Bilzerian began her career after earning a degree in Spanish Studies from Fordham University and interning at RCA Records. Her first job was at Jive Records - an independent-turned-major label, in 2004. Jive later merged with RCA Records in 2009, where Nicole continued to hold several marketing positions throughout her tenure. Relocating to Los Angeles to join Interscope in 2013, Nicole served as a Marketing Director, managing a handful of global releases for the company, before being named Head of Urban Marketing in 2014. Now as the SVP, Head of Urban Marketing for Interscope Records Nicole oversees the marketing strategy and development for Interscope’s urban roster which includes J. Cole, Rae Sremmurd, 6LACK, Tory Lanez, Playboi Carti, and more. Some of her current roles include Negotiating & Approving Tour Support, Ticket Buys & Ticket Allocations, Managing All Label Partner Relations and Urban Brand Outreach.

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Interscope Records is an American record label owned by Universal Music Group through its Interscope Geffen A&M imprint. It was originally founded in late 1990 by Jimmy Iovine and Ted Field as a $20 million joint venture with Warner Music Group's Atlantic Records. At the time, it differed from most record companies by giving decision-making authority to its A&R staff and allowing artists and producers complete creative control. It had its first hit records less than a year after it was founded, and achieved profitability in 1993. Iovine served as chairman and CEO until May 2014, when he was succeeded by John Janick.

Conference Sessions

  • Why Having a Multi-Channel Strategy is Important?

    06 Jun 2019, 12:00 PM - 01:00 PM, Ca$h Factory

    Followed by a Meet the Speakers Session Multichannel is everywhere. Think about it: when was the last time you watched TV or listened Music without also checkin...

    • Language: English
      1. Event
        Conferences
      2. Event Date
        Thu, Jun 6
      3. Event Theme
        Marketing & Promotion
        Music Business

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