Brands and ad agencies at midem

Access to the music & tech that will develop the reach of your brand. Infuse your marketing strategy with the power & energy of music. Leverage creative artists and passionate audiences to tap new markets and grow your brand. Discover emerging trends in music and technology, and stay ahead of the curve.
They came to midem 2013: Activision, American Express, BETC, The Coca-Cola Company, DDB Chicago, MINI, Nike, Ogilvy & Mather, Opel, Wieden+Kennedy... See who’s came at midem 2013
TO WHOM IS MIDEM DEDICATED?

Music Tech Brands Artists Students Classical
Key benefits in attending:
Find content and technology that will help you engage and monetise your audience

Position your brand among the music community – powerful trend makers and influencers

Access both BtoB and BtoC environments and position your brand among the artists and public
Important documents

midem brochure

midem 2013 highlights

midem 2013 programme for brands

midem guide

25-28 Jan. 2014 Cannes, France
Take advantage of these midem opportunities:

Brand Central

Brand Central is the place to learn all about the music & brands ecosystem, meet with brands, advertising agencies and players involved in this music & brands relationship. Discover the finalists of the marketing competition, get inspiration from music & brands case studies, learn how to sync your music and take part in training sessions & workshops with branding & strategic experts.
midem marketing competition

Discover the best campaigns showing an innovative use of music in a marketing campaign, and the best music synched in the latest advertising campaigns. Take the opportunity to show your creativity & innovation by participating in the midem marketing competition.
More information about midem marketing competition
Music pitches from top talent

Take advantage of talented artists and music professionals present at midem to track and find new music relevant for your on-going and coming projects. You could find the star of your next marketing campaign!

More information about music pitches
Enlightening brand & music partnerships

Take an in-depth look at how companies & artists have forged successful collaborations. Find inspiration in case studies that feature brands, artists & technology providers, showing why music is crucial for customer engagement.

Watch Music&Brands Reebok Case Study
The Direct2Fan Camp

The Direct2Fan Camp is the place to be for artists and music entrepreneurs. Engage in close and collaborative discussions with digital experts, social media evangelists and music industry professionals while being inspired by your peers with practical advice to help you build a strong direct-to-fan strategy.
The Networking Village: A full speedmeeting programme

One connection can change everything. midem's Networking Village provides an occasion to connect with music industry professionals from all over the world during one-to-one meet-ups.
Live music at midem

The world’s most promising talents take stage at midem off and midem festival. An exciting opportunity to showcase artists or source music content, and network with your peers.
More information about live music at midem
They love midem

Mayka Mei, Senior Strategist, Red Magned Media (USA)

"midem has been a hub of applicable education for almost every facet of my work. It's a necessary event for new technologies and anyone building a sustainable plan for marketing success"

Steve Keller, CEO, iV and iV2 (USA)

" "Music" they say, "is a universal language". What better place to explore both the universality and diversity of the worlds of music and advertising than at the international setting of midem. The conference offers the opportunity to explore ideas and exchange experiences with both peers and potential clients from around the world."